The Importance of Turning Up & Not Quitting

The Importance of Turning Up & Not Quitting

In this video, I share a story from my high school rugby league days when our team came up against another school that was far superior to us; they had numerous state players and two national players, so the likelihood of us beating them was slim to none. Some players...
How to Make Your Job Offer More Appealing

How to Make Your Job Offer More Appealing

If you want to make your job offer more appealing, you need to know the precise breakdown of the type of patients you treat and the treatment services you offer. Saying your business covers all aspects of podiatry is too vague; you need to know the exact percentages,...
Athens of the South – Marketing Lessons from Nashville

Athens of the South – Marketing Lessons from Nashville

I visited the Parthenon in Nashville, and when I looked at this impressive structure, it reminded me of the Six Pillars of Marketing I talk about in my two books, It’s No Secret There’s Money in Podiatry, and It’s No Secret There’s Money in...
Look Beyond Our Profession for Business Education

Look Beyond Our Profession for Business Education

I’ve just spent four days at my favourite event of the year, Business Black Ops in Arizona, and what I learned was truly unique. I will be sharing this with my coaching clients and close business friends, which leads me to the point of this video. If you want to...
Want Business Success? Plan Like You’re Going On A Holiday

Want Business Success? Plan Like You’re Going On A Holiday

Most people will extensively prepare before going on a holiday. They will book tickets, plan activities, and even check the weather for the time of year they will be travelling. Some of this planning will start 12 months before the trip. If we can do it for a holiday,...
Stop Watering the Weeds: Grow Your Best Patients

Stop Watering the Weeds: Grow Your Best Patients

Think of bad patients like weeds, and instead of watering them, pull them out to make room for better patients to blossom. Stop bending over backwards for those who don’t value what you do. If you have any questions after watching this video, please contact...