Prejudging patients cost your business a lot of money, and as the business owner, it's crucial to make sure your team is trained to not fall into this trap of prejudgment.
In this episode, I tell the story of two patients I saw, one after the other, and how they responded positively and negatively to the treatment plan I presented to them. I was shocked.
These two patients taught me never to prejudge my patients again, except if they arrive with bare feet...then that's a different story altogether.
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