068 - Dr Brad Schaeffer Developing Your Personal Brand

Dr Brad Schaeffer is one of the podiatrists on the highly successful TLC television show MY FEET ARE KILLING ME. Throughout the series, viewers will immerse themselves with both doctors – one west coast and one east coast – as they juggle all sorts of eye-popping cases, from wart clusters and funky fungus to toe amputations and foot reconstructions.

Dr Brad and I discuss the following on this episode:

  • His role at the Family Foot & Ankle Specialists in New Jersey
  • The benefits of having a strong social media presence and how TLC found his account on Instagram
  • Being authentic is the only way to go
  • Being on American Titan Games and meeting the Rock
  • Developing your personal brand 
  • Social media demands that you 're active and engaged with your audience, and it's a ton of work. 
  • you need to provide great content around what you do and it needs to be positive and uplifting

If you have any questions about this episode, please email me at email/tf)(tysonfranklin.com 

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