Geoff Anderson is the owner of Sonic Sight, a video production facility in Sydney Australia, and loves helping his clients tell their stories through video. He is the author of Shoot Me Now – making videos to boost business, and Watch Me Now – leveraging videos to maximise your return on investment.
He has worked on productions throughout Australia, New Zealand, Singapore and the US. Geoff is a video producer, a cameraman, an editor, a director and a scriptwriter.
On this episode we cover:
- Understanding video fundamentals
- Using social media
- Phone + Google Account = Broadcaster
- Focus on the message, not the technology
- Having a clear purpose and why you need to get to the point as fast as possible
- Using captions
- Three Levels of video production
- Youtube, Vimeo, Instagram, Facebook, Facebook Live and Linkedin
- Telling your story in chunks
"The best camera you have is the one you've got on you right now."
If you have any questions about this podcast episode, please send me an email at Sonic Sight. He is also very approachable on Facebook and Linkedin.or you can contact Geoff Anderson at
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