Podiatry Marketing Workshop

Saturday, 29 Jun 2019
9:00 am - 5:00 pm
Gold Coast, Mantra Legends 25 Laycock St, Surfers Paradise

Helping You Move From Frustrated Clinician To Happy Health Professional & Thriving Business Owner

Has your podiatry business become stale or a little stagnant? Has there been limited growth over the past few years, and does it look like everyone else is doing better than you?

If any of these questions resonate with you, you need to pay attention and consider coming along to this 1-Day Podiatry Marketing Workshop.

Owning and operating a Thriving Podiatry Business will not happen by working longer hours each week, and being a 'great clinician' is no longer good enough.


The Frustrated Clinician

Being a great clinician used to be all that was needed to have a successful business, but not anymore. Today, to have a Thriving Podiatry Business you must have a robust marketing plan in place, and without it, you will become a 'frustrated clinician' wondering why your competitors are winning all the battles. 

You did not become a Podiatrist overnight, it took many years to become qualified and competent, so expect your marketing skills to take time as well, but the purpose of attending workshops is to speed up this learning process. 

Happy Health Professional & Beyond

This Podiatry Marketing Workshop has been developed to help fast-track the marketing skills you need so you can move from a Frustrated Clinician to a Happy Health Professional.

Once you're happy, only then can you move to the final stage of developing a Thriving Podiatry Business. 

3 Benefits of Getting This Right

When you move from a Frustrated Clinician to a Happy Health Professional and Thriving Business Owner, there are three major benefits.

  1. You will Earn More. It's hard to attract quality team members when you're not happy, and without a happy team, it's hard to make good money. 
  2. You will Work Less. It's not about giving up being a podiatrist altogether; it's about working when you want to work. 
  3. You will have Increased Enjoyment. When your business is thriving, being a podiatrist is a whole lot more fun.

Stop Wasting Mental Energy

When you're chasing your competitors, it wastes a lot of mental energy, and this steals away your ability to think clearly. This is why you need to become the market leader and let your competitors chase you. 

No One Remembers Who Came Second

If all you're doing is copying your competitors you have already failed. No one remembers who came second, so it's important to lead or at least give the perception that you are the market leader. 

This 1-day Podiatry Marketing Workshop will help you develop a marketing plan that is unique to you.

We all know that most podiatrists make orthotics and treat heel pain, but no other podiatry business has your voice, and this is why it's essential to develop your unique brand and brand personality and make it an integral part in all that you do. 

The NEW 6 Pillars of Marketing 

I first wrote about the 6 Pillars of Marketing in 2014 in my first book It's No Secret...There's Money In Podiatry, and I truly believe that if you can grasp how to use all 6 Pillars correctly, your podiatry business will thrive. 

In this Podiatry Marketing Workshop, I will explain how things have changed over the past five years, but why the 6 Pillars of Marketing still work so well.    

What Else Will Be Covered?

  • Finding & Developing Your Ideal Patient 
  • Developing Headlines That Work
  • Using Unique Photos To Grab Attention
  • Building & Clarifying Your Brand & Brand Personality
  • Using Audio to Become A Marketing Leader
  • The Benefits of Guest Podcasting & How To Get Booked
  • Creating Audiograms & How To Use Them on Social Media 
  • Free Book Template
  • How to Write Blogs & Articles Effortlessly 
  • Using Visual Models To Put The Right Picture In Your Patients Mind
  • Repurposing and No Cost Marketing Ideas
  • Circling Your Referrers 
  • Getting On Your Referrers Radar
  • The Benefits of Critical Thinking
  • & MORE 


If you have any questions about this Podiatry Marketing Workshop, please send me an email at email/tf)(tysonfranklin.com or call me directly on 0408 671 966 


If at the end of the Podiatry Marketing Workshop you feel this event did not meet your expectations, all you need to do is hand back the WORKBOOK, and you will receive a full 100% refund within 24-Hours. 


Registrations close
28 Jun 2019

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